Economics and statistics

The Republic of Congo market remains compact and "mobile-first": revenue is generated by rates and slots, while offline sites in Brazzaville and Poine Noire are important for cache-in/cache-out, and online is growing due to smartphones and Mobile Money in XAF (Airtel Money, MTN MoMo).

Operators' revenue is measured by GGR; the largest cost items are processing, content, marketing, compliance/anti-fraud and support.

The tax burden includes royalties and taxes on gross gaming income, plus possible municipal fees and reporting.

Basic KPIs: MAU/DAU, deposit conversion, ARPU/ARPPU, D7/D30 retention, payout rate (T + 0/T + 1), Mobile Money share and average check.

Drivers - 4G/5G extension, localized promos for football, live products and crash/instant games; risks - payment commissions, demand volatility and heterogeneity of law enforcement.

Balancing responsible play and optimizing conversions is key to a sustainable unit economy.