Economics and statistics

The DR Congo market relies on offline betting and lotteries, but the fastest growth is provided by the online segment with traffic from smartphones.

Average checks are low, but the frequency of bets is high; demand profile - "micro-betting" on football and fast games (instant/crash, virtual sports).

Revenues are formed from margin on rates and GGR on slots, expenses - agency commissions for offline points, payment to content providers, telecom and payment commissions, marketing and compliance (KYC/AML).

Payment base - mobile wallets (M-Pesa, Airtel Money, Orange Money) and cash at points.

Currency fluctuations of the Congolese franc push operators to cautious pricing and hedging (some operations are nominated in the CDF, in tourist areas - dollar scenarios are possible).

Seasonal peaks are in major football tournaments and tackles; weekdays support virtual sports and instant games.

A typical fiscal model includes licenses, gross gaming income accruals, and winnings deductions; advertising costs increase as customers move to the mobile channel.

Key KPIs: share of mobile deposits, average check and rate frequency, D30 retention, share of active users, payout-ratio and operating margin.

The growth point until 2030 is further digitalization of payments, local personalization of the offer and control of "gray" online, which increases the predictability of revenue and fees.