Sports and betting
The main driver of interest is football: the national league, cup matches and broadcasts of European tournaments form the peak of attention among fans.
It is followed by athletics, boxing, basketball and rugby; sports infrastructure is concentrated in cities and training centers.
Bets are legally accepted offline from operators with individual licenses: casino points and specialized PPPs operate under the supervision of the Gaming Board with mandatory KYC, 18 + age threshold, responsible play rules and advertising restrictions.
Online casinos and remote betting are not locally licensed, so targeting residents with digital products is prohibited; foreign sites are technically accessible, but do not provide regulatory protection.
Payments are dominated by cash; non-cash (cards, operator e-wallet) is gradually expanding.
Seasonal demand is associated with the football calendar and major international events, while control over advertising and RG tools remains the key focus of the regulator.