Online casino
The online segment of Mozambique is developing according to the "mobile-first" model: the main audience plays from smartphones through light web versions, applications and USSD, and deposits/payments go through mobile money and bank cards.
Work requires a national license, local presence, 18 + age threshold, eKYC/AML, data storage and regular reporting; advertising is limited in content and targeting, with a focus on protecting minors.
Products - low-denomination video slots, live casinos, instant/crash games and virtual sports; often the casino is embedded in the bookmaker's ecosystem ("casino inside sportsbook").
Localization of interfaces (Portuguese and popular local languages), simple tutorials, auto-limits and self-exclusion increase onboarding and retention.
Key challenges - competition of offshore sites and requirements for payment integration; trends - almost real-time reporting, partnerships with telco and media, lightweight customers, gamification (missions/leaderboards) and strengthening responsible play tools.