Culture and history

Gaming practices in Nigeria developed at the intersection of local traditions (board and street games, competitive bets) and the colonial influence of Britain, which brought lotteries, sweepstakes and club casinos.

In the post-war decades, the "pool" culture and street lotteries strengthened, and with the boom of football, rates became part of everyday communication - from bars to quarterly reception points.

The religious context (Christian and Muslim communities) shapes the emphasis on moderation and charity, which is reflected in discussions of responsibility.

Popular culture - music, comedy and Nollywood - often uses themes of luck, quick wins and social elevator.

Today, the mobile Internet has transferred the habit of forecasts and small bets to a smartphone, and the visual identity of operators combines English with local motifs, football symbols and street advertising; public request - for the honesty of the draws and the protection of vulnerable players.