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Strict rules for operators: player protection, responsibility, audit

The UK has built one of the most demanding gambling surveillance systems. The framework sets the Gambling Act 2005 (the creation of the UK Gambling Commission and three goals: fighting crime, "fair and open" play, protecting children and the vulnerable), and the practical rules are enshrined in the LCCP - License Conditions and Codes of Practice. In 2014, the principle of "at the place of consumption" was applied to the online market. and the reform package 2023-2025. strengthened "safer gambling" in the digital environment.

1) LCCP: Licensees' universal duties

LCCP - "constitution" for operators: mandatory license conditions and practice codes for online and offline. The document systematically covers the protection of children and vulnerable persons, "fair and open" requirements, marketing, handling complaints/disputes, financial and information requirements. The version is maintained and updated by the regulator.

Key blocks of LCCP for daily practice:
  • Protecting children & vulnerable persons: age control, self-control tools, "safer gambling" rules.
  • Fair and open: transparent rules of games, reliable chances, fair handling of cashout.
  • Marketing: advertising should not mislead or target minors; CAP/BCAP compliance.
  • Complaints & disputes: procedures for receiving complaints, escalation to ADR/ombudsman mechanisms.

2) White Paper 2023 → new digital requirements

The government White Paper announced a course towards strengthening online protection: redesigning games without "risk enhancers," operators' responsibilities to prevent "untested and unbearable" spending, strengthening data and reporting. These measures are consistently implemented by the UKGC and by-laws.

Online slot betting limits are one of the central reforms: £5 per spin for 25 + (from April 9, 2025) and £2 for 18-24 (from May 21, 2025). UKGC has published profile guidance for business.

3) Mandatory checks: age, identity, spending availability

Age/ID: online operators are required to confirm age and identity prior to admission to the game; you cannot "inspect" documents only during withdrawal, if they should have been asked earlier. Offline, test purchases and the "Challenge 25" threshold have been tightened.

Financial risk checks (affordability/risk): according to the White Paper course, operators are obliged to prevent "unverified and unbearable" spending - with the transition to standardized approaches and signal exchange with the UKGC.

4) Payments and restrictions

Banning credit cards for betting (from April 2020) is an important "tough" consumer protection measure.

Online slots: in addition to rate limits, there are other "safer design" elements (speeds, pauses, transparency).

5) AML/KYC and "know your customer"

Operators should conduct risk assessments, monitor transactions, request confirmation of the source of funds/income for triggers, and train staff. These responsibilities are integrated into the LCCP and UKGC management and are underpinned by inspections and sanctions.

6) Technical standards and content integrity

Remote (online) products are subject to technical standards and software requirements (including RNG), with mandatory certification and changes for the "digital age." This is part of the license terms and subject to regular updates.

7) Marketing, sponsorship and handling of vulnerable

Advertising is permissible only at licensees and within the framework of codes: protection of youth, absence of misleading statements, transparent bonus conditions. After 2014, advertising remote services without a British license is an offense.

8) UKGC control, audit and enforcement

UKGC applies checks, prescriptions, changes to licence conditions, fines and suspensions. Public registers of decisions and news about enforcement are available on the regulator's website; regular LCCP updates capture "what and when" changes.

9) Practical "minimum wage" for the operator (checklist)

1. LCCP compliance and "Rising/Previous changes" tracking.

2. Implement £5/£ 2 limits for online slots with correct segmentation 18-24.

3. Hard Age/ID before admission to the game; offline - regular test purchase and "Challenge 25."

4. No credit cards and transparent deposit/withdrawal rules.

5. AML/KYC on risk with SoF/SoW procedures and staff training.

6. Compliance with technical standards and content/software audit.

7. Advertising - only within the framework of codes, with RG messages and without "junior" targeting.

10) What does it give the player and the market

The player has verified operators, limits and self-control tools, quick interventions for risky patterns, clear rules for payments and disputes.

The market - uniform requirements, predictable updates through consultations/guidelines and a high level of enforcement, which evens out competition and reduces the "gray" segment.

The British model relies on a "hard but clear" set of rules: LCCP as a daily standard, digital reforms after the White Paper 2023, limits in online slots, banning credit cards, strict Age/ID and AML/KYC, technical certification and tangible sanctions. For operators, this means a high bar of responsibility and audit; for players, a safer, more transparent and manageable environment.

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