Until 2030, the Romanian market will be more and more "online-first": personalized coupons and micro-markets in live, fast analytics and anti-fraud based on AI.
The offline segment will continue to consolidate in large cities, while the hall formats outside the agglomerations will remain under severe restrictions.
The payment part goes into cashless: instant transfers and open-banking in RON, accelerated conclusions, eID identification and proactive KYC/AML.
We expect further tightening of advertising requirements and mandatory integration of responsible gaming tools (limits, self-exclusion, reality checks) directly into UX.
The product portfolio will expand live casinos, instant/crash and local sports leagues; Monitoring sports integrity and protecting data rights will be an important track.
For operators, this is the era of compliance innovation and service quality, for the state - predictable tax revenues and a decrease in the "gray" segment, for players - faster, safer and more transparent.