Culture and history
San Marino has historically focused on neighboring Italy and the tourist flow: gambling developed as part of the resort infrastructure, and not as a mass industry.
State concessions set the tone for a low-key, "European classic" casino culture: dress codes, respect for table rules, no aggressive advertising.
In the mass consciousness, the gambling theme is not romanticized - the emphasis is on leisure, gastronomy, views and events, where the casino is one of the options for evening rest.
The modern approach has added a responsible game and digital identification, while maintaining the main principle: a small scale, but accurate and culturally correct entertainment format for guests of the microstate.