Online bookmakers: FanDuel, DraftKings
After the abolition of PASPA in 2018, the market for American online betting grew to double-digit billions a year, and FanDuel and DraftKings became its "big two." Both brands are increasing revenue and application functionality, competing for convenience, market depth and steam efficiency. According to industry reports, US sports book revenue in 2024 amounted to ≈$13,7 billion, with FanDuel and DraftKings holding the leading shares.
Market Picture: Shares and Money (2024-2025)
FanDuel (Flutter Entertainment): in fact, by 2024 - the largest operator in the United States; FanDuel's revenue in 2024 is about $5.8 billion, with a growth plan in 2025 to $7.4-7.9 billion. In Q1 "25, Flutter reported a ≈43% share in the US sports book GGR (and 48% in the NGR).
DraftKings: forecast $6.3-6.6 billion in revenue in 2025, and the news of the summer of 2025 emphasized that the company is moving towards its first profitable annual report.
Both companies maintain double-digit growth rates against the background of the market, which in 2024 brought ≈$13,7 billion in revenue (on the "handle" ~ $148 billion).
Geography and channels
Both platforms are represented in most "online states" and simultaneously develop retail books (in casinos/arenas). FanDuel further strengthens its position in iGaming: in Q1 "25, the company announced the No. 1 share of iCasino (≈27% GGR).
Product and UX: what are the differences
1) Parle and SGP
FanDuel has historically set the pace on SGP and "SGP +" (combinations of events, league, and markets), which increases coupon and retention personalization.
DraftKings caught up in the width of constructors and the depth of props, actively pumping live markets and user experience metrics in presentations to quarterly results.
2) Live and micro markets
Both brands invest in low latency, in-play and micro-markets (game segments, actions of specific players). Competition is for the "pricing speed" and stability of quotes during traffic spikes (NFL, March Madness).
3) Content and integrations
DraftKings relies on content hubs, studio formats and media partnerships, supporting a "second screen" for fantasy and betting.
FanDuel uses position No. 1 for large-scale promo and cross-product mechanics (sports book ↔ casino), and also emphasizes the value of the parley ecosystem in Flutter materials.
Prices and promo: what to look for
In high-tax states (like New York), margins in the lines can be more pronounced - compare ratios in both appas; promo policies encourage SGP and free beta, but T & Cs are important for real value. (The tax burden as a factor in operator economics is widely discussed by the market.)
Responsible play, honesty and safety
Both FanDuel and DraftKings develop RG tools (deposit/time limits, timeouts, self-exclusion), and also meet the KYC/AML requirements of the states. The product is influenced by the industry trend to tighten advertising rules and monitor anomalies.
Competitive Landscape and Challenges 2025
Parle race continues: the more convenient the designer and the more loyal the promo, the higher the retention.
iGaming synergy (where allowed) gives FanDuel an additional "retracting" funnel.
New players and alternatives (Fanatics/ESPN BET) and even prediction markets add pressure on the Big Two with news backgrounds and user interest.
Quick comparison - "in one table"
Practical advice to the player
1. Hold both uppkas. Comparing odds and promo is a quick way to increase anticipation.
2. Read the SGP terms. Correlations increase the operator's margin - take only those bundles where you understand the match scenario.
3. Limits and accounting. Set up deposit/time limits in the application and maintain simple betting statistics (sport, market type).
4. Stay tuned for line-up news. In the NBA/NHL, a decision on players sometimes comes an hour before a game; react on time (or wait for confirmations).
FanDuel and DraftKings are the core of American online betting. FanDuel holds the lead through parley innovation and synergy with iGaming; DraftKings is rapidly catching up with market breadth, media ecosystem and operational efficiency. For the player, the best approach is competitive coefficient shopping, careful use of promo and Responsible Gambling discipline. On the horizon 2025-2026, the dynamics will continue: leaders will continue to invest in live, personalization and fair play, and the market will remain growing - but more and more demanding on product quality and operator responsibility.