Licensed operators (WPlay, BetPlay, Zamba, Codere) - Colombia

Introduction: how to understand that the operator is legal

In Colombia, online gaming is regulated by Coljuegos. The regulator's website maintains a public table "Operadores de Juegos Online Autorizados": it shows legal entities, brands/domain and contract number/date. Among those confirmed is Aquila Global Group S.A.S. (Wplay. co), Corredor Empresarial S.A. (BetPlay), E Total Gaming S.A.S. (Zamba. co) и Codere Online Colombia S.A.S. (Codere). The check takes thirty seconds and closes the question of the legality of the brand.

WPlay - "No. 1 in chronology": the first license in the country

Who is the operator: Aquila Global Group S.A.S. (Wplay. co). The Coljuegos list lists existing contracts (historically, the first contract of 2017).

Historical fact: the first online license in Colombia was issued by WPlay in 2017 - this launched the "white" online market. This is confirmed by a press release from Coljuegos and industry media.

Positioning: "first licensed" - the thesis is also found on the Wplay website itself.

What's inside: sports betting, casino content, active sponsorships and large-scale distribution (retail outlets for replenishment/payments through partners). Press reports noted an early focus on broad networking and mass branding.

BetPlay - "national reach" by Corredor Empresarial

Who is the operator: Corredor Empresarial S.A. (BetPlay brand). Coljuegos is listed on the registry as a licensed operator of online games; also the company is a concessionaire of state products Super Astro, Las Deportivas, etc.

License fact: BetPlay's Coljuegos list shows the online game operator's contract (Betplay. com. co).

What's inside: a strong sports book (football as a core), a wide casino showcase, proprietary applications and integrations with local payment channels - BetPlay emphasizes the scale and availability of the service.

Zamba - local-international JV (Vicca Group × GAMING1)

Who is the operator: E Total Gaming S.A.S. (brand Zamba. co) — JV Vicca Group и GAMING1. The status of the license is reflected in the Coljuegos table.

Market milestones: Zamba. co became the third authorized online gaming site in the country (fall 2017); later, the brand was one of the first to add live-casino from international providers under the regulatory requirements of Coljuegos.

What's inside: full stack - bets, slots, live; the official Zamba material emphasizes the existence of a Coljuegos license and work within the framework of local rules.

Codere is an international group with a local online license

Who is the operator: Codere Online Colombia S.A.S. (Codere brand). Coljuegos is on the list of authorized online operators; the regulator itself announced the launch of the portal in 2017.

Band context: Codere has been operating in Colombia since the 1980s (land segment) and then scaled online under a local license.

What's inside: bets + casinos, omnichannel promos, recognition thanks to offline heritage and a network of halls/partnerships.

How to compare licensed operators: 6 practical criteria

1. License and legal entity. Check the brand and legal entity in the Coljuegos table (domain, contract number/date). This is the "gold standard" of verification.

2. Product depth. Availability of live casinos, local and international tournaments, live football/tennis/basketball width. (For example, early live integrations were noted in Zamba.)

3. Applications and UX. Native applications/mobile web version, convenient deposits/conclusions, simple KYC. BetPlay and Wplay have their own apps/storefronts.

4. Payments and replenishment channels. Evaluate local methods (collection points, wallets, bank integrations) and SLAs for payments. (The scale of retail and partnerships was early emphasized by Wplay.)

5. Reputation and sponsorships. Broad sports partnerships are a marker of brand stability and compliance investments (especially at Wplay/BetPlay).

6. Responsible play. Age 18 +, limits, self-exclusion, transparent T&C bonuses and a support channel - must-have for all legal sites.

Why it is important to play only with "white" brands

Coljuegos regularly publishes and updates the register of operators and reports on blocking illegal sites. Game at a licensed operator = protected payments, understandable rules of disputes and contribution to targeted financing (health care), in contrast to "gray" resources.

Quick checklist before registration

Open the table "Operadores de Juegos Online Autorizados por Coljuegos" and find WPlay/BetPlay/Zamba/Codere - check the domain and legal entity.

Check whether there is a mobile application/convenient web client and whether your payment channels are supported.

Look at the Responsible Gaming section and the transparency of the bonus rules.

Did not find the brand in the Coljuegos list - do not register (high risk of non-payment and blocking).

Four pillars of legal online in Colombia - WPlay, BetPlay, Zamba and Codere - all appear on the official Coljuegos list and are confirmed by contracts. WPlay has historically opened the market (first license, 2017), BetPlay relies on the national infrastructure of Corredor Empresarial, Zamba is a local JV case with an international provider, Codere is an international group with a strong offline heritage and a local online license. For the user, this means choosing between equally "white," but differently focused ecosystems - it is worth comparing the product, UX and payments, and the licensed purity of all four is already "default."