Popular international brands on the market - Paraguay
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1) Context: "international" in Paraguay - mainly through B2B partnerships
Paraguay in 2025 maintains a centralized regulatory model: all games are allowed under the CONAJZAR authorization, the regulator has been operating inside DNIT since May 2025, and the application rules have been updated by Decreto Nº 3846/2025. This creates a "corridor" for international brands primarily as suppliers of content/equipment to local licensees (and not as independent B2C operators).
2) Where international brands are already visible
Online content and live casino through Slots del Sol (local operator)
Pragmatic Play. In 2022, the provider launched a portfolio of slots and live casinos at Slots del Sol (online). This is officially confirmed by industry media releases.
Evolution, NetEnt, Red Tiger, Konami, Light & Wonder и др. Slots del Sol's review page lists a wide pool of international studios (27 providers), including Evolution, Konami, Light & Wonder, Pragmatic Play, Greentube, Hacksaw, etc.
The Slots del Sol brand itself conducts both online and offline activities (a hall in Shopping del Sol, points in Ciudad del Este), which reinforces the availability of the listed content in the local market.
Slot providers in land-based casinos
Zitro. In March 2025, Zitro announced the launch of Mega Lounge at Casino Slots Premium (Pedro-Juan-Caballero) along with PARAIBE S.A.; the work of Zitro games in the capital's halls was also noted.
Acaray & Carnaval - resort casino hotels (Ciudad del Este and Encarnacion), actively positioning their international casino offer; this is confirmed by their official OTA/guidebook pages and cards.
3) Sports betting: space for B2C international is limited
The sports betting segment is operated under an exclusive national concession - in November 2022, CONAJZAR awarded it to DARUMA SAM S.A. (Apostala brand) for 5 years (Resolución 48/2022). This actually closes access to international B2C brands in rates until the model/new contests change, although in 2025 the authorities are discussing the transition to a more competitive regime in 2026 +.
4) How international brands enter the market (typical scenarios)
1. B2B integrations with local licensees (online platforms and ground halls): delivery of slots, live casinos, video lottery terminals, jackpots mechanics, hosting and back-office. Примеры — Pragmatic Play → Slots del Sol, Evolution/NetEnt/Red Tiger → Slots del Sol, Zitro → Casino Slots Premium.
2. Equipment and content in the hotel-casino: local operators (Acaray, Carnaval, etc.) regularly update the park "international," confirming the tourist focus.
3. Future competitions according to the new version of the law: after Ley 7438/2025/Decreto 3846/2025, new plegios are possible for individual modalities - monitoring "Marco Jurídico" is important for brands planning localization.
5) What to pay attention to business
License first. The presence of a well-known logo on the site is not equal to the right to work in Paraguay: B2C operation is available only with the authorization of CONAJZAR/DNIT; offshore sites are considered clandestinos without permission. The 2025 regulatory backdrop reinforces this.
Contractual architecture. International suppliers should provide for hosting/certification, data transfer and document formats that are regulated by Decreto 3846/2025.
PR и compliance. Use local cases (Slots del Sol, Zitro Mega Lounge) as confirmation of presence, and synchronize communications with DNIT/CONAJZAR regulatory vocabulary.
6) Short brand profiles and "where to look in PY"
Pragmatic Play - slots, live casinos, virtual sports; in PY: integration with Slots del Sol (online).
Evolution (and NetEnt/Red Tiger portfolio) - live casino, game shows, slots; in PY: Content available in Slots del Sol's provider pool.
CT Interactive - slots; in PY: catalog extension through Slots del Sol.
Zitro - video slots and bingo formats; in PY: Mega Lounge at Casino Slots Premium (Pedro-Juan-Caballero) + installations in metropolitan halls.
Light & Wonder (SG), Konami and others are listed among the connected studios at Slots del Sol.
In Paraguay, "international" is already noticeable - but mainly as B2B suppliers for local licensees (online and offline). The most obvious "gates" are Slots del Sol (an online ecosystem with a wide pool of global providers) and large hotel-casinos (Acaray, Carnaval, Slots Premium), where international slots and halls are installed. On the betting side, the B2C space for overseas brands is narrow due to Apostala's exclusive concession. Watch out for Marco Jurídico DNIT/CONAJZAR: Ley 7438/2025 + Decreto 3846/2025 reform is gradually expanding admission tools, and new contests may open up additional windows for international players - but you can only work in the country with local authorization.