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(H1): Online betting and mobile apps (Paraguay)
In short: where are we in October 2025
In Paraguay, sports betting has historically been an exclusive concession: since the end of 2022, it has been held by Daruma S.A.M. (brand Apostala/Aposta. la), covering retail and online.
In 2024-2025 the country has updated the legal framework and integrated CONAJZAR into DNIT (Tax and Revenue Directorate): the goal is transparency and control.
The state opens the market through a public tender in 2026: players will have new licensed brands and official online platforms/applications.
A single domain is being discussed as a "sign of legality." bet. py for licensed sites/applications.
Fiscally: the regulator's fees in 2024 reached PYG 175.768 billion (≈USD 22 million), which confirms the growth of the "white" segment.
What it means for the player today
1. Online and applications - OK, if the operator is legal. At the time of 2025, the legal "umbrella" of sports betting is the Apostala concession. Check the brand, legal details and reference to the CONAJZAR/DNIT permit.
2. Since 2026 - several licenses. Other official sites/apps will appear; landmark - DNIT/CONAJZAR publications and (as expected) domain labeling. bet. py.
3. Avoid gray apps. Even if the interface is in Spanish and accepts PYG, the lack of a license = the risks of non-payment, abuse and blocking.
What a quality mobile product looks like (UX checklist)
Navigation and speed
Minimum clicks before coupon; fast live center (graphics, shots, corners), instant cashout.
Offline cache on the main screen (selected leagues) so that the app does not "crumble" with a weak Internet.
Line and markets
Full set for football (1X2, totals, odds, cards/corners, props for players).
Quick filters: Hoy, En vivo, Próximos 3h, selected teams of Paraguay.
Localization and language
ES-PY interface + correct tournament names; guarani support in short prompts is a nice bonus for engagement.
Payments (PYG)
Cards/local transfers, wallets; transparent commissions; fast output to PYG.
Risk profile: limits on amounts and verification before the first withdrawal (see KYC below).
Responsible play (default)
Deposit/loss/time limits, Time-Out and self-exclusion in 2-3 taps.
Visible spending dashboard in PYG and session timer.
18 +, ad filters and push without "easy money."
Safety
2FA and biometrics, login history, chat support 24/7, data policy.
KYC/AML: Why it's not "bureaucracy for bureaucracy's sake"
The legal operator is obliged to check the age (18 +), identity and address, monitor transactions and patterns of the game. This protects the player (payments, disputes) and the budget (fees, fighting the shadow market). After integrating CONAJZAR→DNIT, the state strengthens supervision and reporting.
How to check the legality of the app/site - 5 steps
1. Yur. info in footer: RUC/company name, reference to permission/concession CONAJZAR/DNIT. For 2025, this is Daruma S.A.M. (Apostala).
2. Regulator publications: lists and announcements on DNIT/CONAJZAR portals.
3. Marking. bet. py (after launch): domain + legal match data.
4. KYC "at the start": requesting documents before the first withdrawal is the norm, not the "red flag."
5. Responsible play policy: visible limits/exclusion, help contacts.
What 2026 is preparing (and how to prepare for it)
Public tender → multi-licensing. There will be new sites/apps with a local license. For players, it is competition in odds, UX and promo; for the state - an increase in collection and advertising control.
.bet. py as a "badge": a single domain zone will simplify the recognition of "white" brands against the backdrop of a gray market.
Practical advice: already get into the habit of checking details and using limits/2FA - when new brands appear, this will save time and nerves.
Frequent questions
Can I legally install online now?
Yes - from the operator who works under the current concession (Apostala). Other licensed online operators will appear after the tender-2026.
Why are gray applications dangerous?
No guarantees of payments/support, risk of data leakage and blocking. Legal ones have KYC, rules, RG tools, and their activities are visible to the regulator.
Will there be a selection of applications in 2026?
Yes, several licensed brands are expected after the tender. Follow DNIT/CONAJZAR announcements and domain tag. bet. py.
By the end of 2025, online betting in Paraguay is a single legal operator (Apostala) + the state's course to open the market in 2026 and domain labeling. bet. py. For the player, the correct strategy is simple: put only legal ones, check details, include limits and 2FA, pay and withdraw to PYG, and approach the appearance of new applications with the same security and convenience checklist. This will give maximum pleasure from mobile betting - without unnecessary risks.
Sources: CONAJZAR decision to extend exclusive to Daruma S.A.M. (Apostala) (2022); messages on CONAJZAR→DNIT reform and integration; public tender plans 2026; domain initiative. bet. py; official and industry reports on record fees 2024.