On the horizon of 2-3 years, two tracks are likely.
Basic - conservative: maintaining Supermatch monopoly online, banning remote casinos/poker, expanding blocking and prohibiting advertising of unlicensed brands, deepening RG/AML (self-exclusion, limits, verification).
An alternative is the targeted legalization of online products through a limited number of licenses, strict requirements for capital, local infrastructure, responsible gambling and advertising.
In any case, offline will continue to rely on resort traffic (Punta del Este) and modernization: cashless, eKYC, loyalty analytics, hybrid tables/electronic roulette.
The growth potential will be supported by tourism and "omnichannel" programs, risks - a political pause with the law, competition between neighbors (Brazil, Argentina) and tougher advertising restrictions.
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